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Thought Leadership from the Leaders in Virtual Accounting and Bookkeeping Services
3, March
2021

How to Understand Contribution Margin and Gross Profit Margin

When companies want to increase profits, it's best to study the contribution margin and the gross profit margin. This is how unit economics is revealed. Unit economics reveals the relationship between the cost to generate revenue and revenue itself. Once you know the unit economics, you can then increase profits. It reveals which industries deliver the most profits, which marketing campaigns delivered the most profits and which sales people deliver the most profits. Unit economics gives companies full visibility into what specifically is making the profits. This way, decisions can be made to increase profits.

22, January
2021

Is Your Accounting Healthy?

Businesses can thrive or fail based on how healthy their accounting is. Don't guess! Measure the health of your.

profit-vs-profitability-2019
18, February
2020

Profits vs. Profitability: Why You Need to Track Profit Margins

You don’t need an MBA to know there are two basic ways to increase your profits: increase revenues or reduce costs..

how-to-scale-company-from-med-to-large
30, January
2020

Scaling from Mid-Sized to Large: What Does It Take?

How does an SMB stop being an SMB? What does it take to cross that hurdle from mid-sized business to larger.

exit strategy alignment
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