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Positioning Yourself to Stay Ahead of the Curve

Author : Bill Gerber
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During a recent Vistage Executive Summit, a few points stood out to us when it came to positioning your business to stay ahead of the curve in 2021, and years to come. Alex Chausovsky of ITR Economics gave us the breakdown of some of these important points below.

  • Allocation of the company's additional resources to sales and marketing will help position you for growth. Doing this will be the difference-maker for you in terms of outperforming your competitors and gaining market share.
  • Investing in system/process efficiencies is going to be the difference-maker 1, 2, and 3 years down the line when you are having a hard time keeping up with the demand for your product or service. Targeting this now will set you up to be better prepared for a ramp-up in the future.
  • Making opportunistic capital and business acquisitions throughout these times can help position your company for future success within your market or industry. Using the pessimism of others to your advantage will assist you in capitalizing on the projected growth that lies ahead.

The COVID-19 pandemic threw an unexpected twist with businesses all over the world, but those that persevere focus on positioning themselves for growth in the future and improving their business structure and efficiencies to be the most profitable they can be. Now is a time to aim long term and take the necessary steps to reach the goals set.

Here at AccountingDepartment.com, we stay focused forward with all of the most advanced processes and technologies to assist our clients in setting themselves up for success. Request a demo today to see how we can help you make the changes you need to stay ahead of the curve and continue growing in 2021.

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