
When you’re considering scaling your business, much of the information you’ll see is about strategy. However, successful growth is more about managing your numbers effectively and planning for a sustainable scale. Fortunately, this can be achieved by monitoring the right metrics and using them to inform your growth strategy.
KPIs measure a business's performance, to help you identify points of needed improvement in your operations. Those.
Gross profit is an important key performance indicator (KPI) to track, but so is the contribution margin. Many business.